Nordic Lead Blog
Stay updated with the latest Nordic business trends, market insights, and data-driven growth strategies.
Build Your Database for Email Marketing
Let’s be honest, calling your email marketing database a “contact list” is like calling a smartphone a "pocket calculator." It dramatically undersells what it really…
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Unlocking Sales with CRM Data Enrichment
CRM data enrichment is all about taking the basic information you have on customers in your CRM and making it smarter by adding details from…
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Inbound Marketing Lead Generation Made Simple
Inbound marketing is a fundamentally different way to think about generating leads. Instead of shouting at potential customers with ads they didn’t ask for, you’re…
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Your Guide to a Modern Demand Generation Strategy
Think of a demand generation strategy as your long-term plan for creating genuine buzz and interest around what you do. It’s not about quick wins…
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Top 10 Largest Companies in Sweden by Revenue (2025)
Sweden's economy is a global powerhouse, driven by innovation, engineering excellence, and a firm commitment to sustainability. But who are the titans leading this charge?…
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Top 7 Account Based Marketing Examples to Inspire 2025
Account-Based Marketing (ABM) has shifted from a buzzword to a fundamental strategy for B2B growth, especially within the competitive SaaS and technology sectors. Instead of…
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What Is Sales Intelligence? Boost Your Sales Strategy Today
Think of sales intelligence as the secret weapon for modern sales teams. It's the process of gathering up all the scattered bits of information about…
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Your Guide to Lead Generation SaaS
Lead generation SaaS is simply software built to automate the messy, time-consuming process of finding and converting potential customers into actual, qualified leads. Think of…
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A Guide to Business to Business Segmentation
At its core, business-to-business segmentation is simply the process of dividing your potential business customers into smaller, more manageable groups based on shared traits. Think…
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