Gambling and betting activities Companies in Sweden
The Gambling and betting activities industry in Sweden comprises 224 companies across 1 subindustries.
What distinguishes this market is its diverse composition, with the three largest subindustries being Lottery and totalizer games. Together, these segments represent the core of Sweden’s gambling and betting activities sector.
How Do We Source This Data ?
The main data source is: Swedish Companies Registration Office (Bolagsverket). This is the local business register for Sweden. Outside of this, we combine public data that is scraped online.
Table of Content
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Book a meetingSummary and Key Data Points for Gambling and betting activities Companies in Sweden
Total number of companies: 224
Number of subindustries: 1
Largest subindustry: 92.000 Lottery and totalizer games (224 companies, 100.0%)
Second largest: N/A (0 companies)
Third largest: N/A (0 companies)
Most common company size: 1-10 employees (94.6% of companies)
Large companies (€10M+ revenue): 7 companies
Most common revenue range: 0-100k (53.6%)
Company Size Analysis of the Gambling and betting activities Industry in Sweden by Employee Count
Detailed breakdown of company sizes by employee count in Sweden:
Companies
| Employee Range | Companies | Percentage |
|---|---|---|
| Over 500 | 1 | 0.4% |
| 200-500 | 2 | 0.9% |
| 100-200 | 3 | 1.3% |
| 50-99 | 1 | 0.4% |
| 11-49 | 5 | 2.2% |
| 1-10 | 212 | 94.6% |
| TOTAL | 224 | 100% |
Three Key Insights for Salespeople Targeting This Group
- Micro-business dominance: The vast majority (94.6%) of companies have 1-10 employees. Sales strategies should focus on simplified, cost-effective solutions suitable for small teams with limited IT resources.
- Enterprise opportunity: There are 6 companies with 100+ employees representing high-value accounts with larger budgets and more complex needs.
- Mid-market segment: The 6 companies in the 11-99 employee range often represent the best growth potential – established enough to invest, yet still agile in decision-making.
Revenue Distribution Breakdown of the Gambling and betting activities Industry in Sweden
Revenue performance breakdown across all revenue bands in Sweden:
Companies
| Revenue Range | Companies | Percentage |
|---|---|---|
| Over 100M | 3 | 1.3% |
| 10M-100M | 4 | 1.8% |
| 1M-10M | 13 | 5.8% |
| 500k-1M | 28 | 12.5% |
| 200k-500k | 36 | 16.1% |
| 100k-200k | 20 | 8.9% |
| 0-100k | 120 | 53.6% |
| TOTAL | 224 | 100% |
Three Key Insights for Salespeople Targeting Companies by Revenue
- Entry-level market: 53.6% of companies have revenue under €100k, indicating a large base of startups, freelancers, and early-stage businesses. Focus on scalable, low-cost entry products.
- Growth segment: Companies in the €100k-€1M range (37.5%) represent businesses transitioning from startup to established operations – prime targets for growth-oriented solutions.
- Enterprise accounts: The 7 companies with €10M+ revenue represent high-value enterprise accounts worth prioritizing for strategic sales efforts and customized solutions.
Top 50 Gambling and betting activities Companies in Sweden
See the top 50 biggest companies in the Gambling and betting activities industry in Sweden by revenue.
Companies
| Business ID | Company Name | Website | Employees | Revenue | Subindustry |
|---|---|---|---|---|---|
| 5591284731 | Svenska Spel Sport & Casino AB | om.svenskaspel.se | 100-200 | Over 100M | Lottery and totalizer games |
| 5564601812 | AB Svenska Spel | svenskaspel.se | Over 500 | Over 100M | Lottery and totalizer games |
| 5561804161 | Aktiebolaget Trav och Galopp | atg.se | 200-500 | Over 100M | Lottery and totalizer games |
| 5563756328 | Svenska Postkodlotteriet AB | postkodlotteriet.se | 100-200 | 10M-100M | Lottery and totalizer games |
| 5562253806 | Cherry Spelglädje AB | cherry.se | 100-200 | 10M-100M | Lottery and totalizer games |
| 5564854296 | Casino Cosmopol AB | casinocosmopol.se | 200-500 | 10M-100M | Lottery and totalizer games |
| 5562227511 | Idrottens Bingo i Göteborg AB | idrottensbingo.se | 50-99 | 10M-100M | Lottery and totalizer games |
| 5565830709 | Sampart i Sverige Aktiebolag | – | 1-10 | 1M-10M | Lottery and totalizer games |
| 5568764731 | 69:ans spel & tobak AB | 69ans.se | 1-10 | 1M-10M | Lottery and totalizer games |
| 5568919715 | FC Casino AB | fccasino.se | 11-49 | 1M-10M | Lottery and totalizer games |
| 5565085650 | Sportservice i Uddevalla AB | sportlotteriet.se | 1-10 | 1M-10M | Lottery and totalizer games |
| 5560904251 | Betsson AB | betssonab.com | 11-49 | 1M-10M | Lottery and totalizer games |
| 5566859491 | Nöjesbutiken i Sverige Aktiebo | – | 1-10 | 1M-10M | Lottery and totalizer games |
| 5562248400 | Biljardpalatset i Stockholm Ak | biljardpalatset.se | 11-49 | 1M-10M | Lottery and totalizer games |
| 5561467522 | Bell Casino Aktiebolag | bellcasino.nu | 1-10 | 1M-10M | Lottery and totalizer games |
| 5561982793 | Bingoalliansen i Örebro Aktieb | – | 1-10 | 1M-10M | Lottery and totalizer games |
| 5565602686 | Kombispel i Sverige AB | kombispel.se | 11-49 | 1M-10M | Lottery and totalizer games |
| 5568503071 | Danielas Spel och Tobaksbutik | – | 1-10 | 1M-10M | Lottery and totalizer games |
| 5560461112 | Konsultbingo Norvac Svenska Ak | konsultbingo.se | 11-49 | 1M-10M | Lottery and totalizer games |
| 5560804220 | Aktiebolaget Merkantil Service | merkant.as | 1-10 | 1M-10M | Lottery and totalizer games |
| 5569286486 | Gastropub Jkpg AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590470679 | HZ Toppbolaget AB | toppbolaget.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5562566025 | Östersunds Idrottsservice Akti | xn--stersundsbingo-upb.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590583380 | Sanmack AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590629241 | 10:ans Minilivs AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5560764853 | Södergårdens Kiosk & Konditori | konditorierna.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5569018038 | KASINUM AB | kasinum.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590781372 | Tågstationskiosken i Gällivare | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5569180887 | Hamnplans Kiosk & Tobak AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5593186843 | R&R Kiosk och livs AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5563169894 | Föreningsalliansen i Uddevalla | foreningsalliansen.com | 1-10 | 500k-1M | Lottery and totalizer games |
| 5563931442 | Borås Bingo AB | norrbybingo.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5591781058 | Godismixen Sverige AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590905393 | Nyvångs Spel AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5569004897 | Katsu Trading AB | katsu.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5569845372 | Skånsk Bingo AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5566164504 | Hunnebo Servicebutik AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5567481188 | Bra Spel & Co Sthlm AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5561376582 | Lottericentralen Aktiebolag | lottericentralen.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5592769573 | PlayStar Gaming Group AB | playstar.com | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590166053 | Bingoringen Gruppen AB | bingoringen.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5591466114 | Direkten Sundbyberg AB | direkten.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5590060694 | Galinas Spelombud AB | postnord.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5568703267 | Awrasi Butiken i Västerås AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5565265948 | Trollhättans Bingo AB | bingoringen.online | 1-10 | 500k-1M | Lottery and totalizer games |
| 5569070450 | Vijkiosken AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5591757223 | Narmo partner AB | – | 1-10 | 500k-1M | Lottery and totalizer games |
| 5561955518 | Eskilstuna Föreningsbingo Akti | efbingo.se | 1-10 | 500k-1M | Lottery and totalizer games |
| 5592037385 | Spelhamnen AB | – | 1-10 | 200k-500k | Lottery and totalizer games |
| 5592193410 | Spelbolaget Bollnäs AB | – | 1-10 | 200k-500k | Lottery and totalizer games |
Insights of the Top 50 Gambling and betting activities Companies in Sweden
- 1 of the top 50 companies have over 500 employees, indicating significant enterprise presence
- 30 companies (60%) have websites, providing direct contact opportunities
- 13 companies (26%) have LinkedIn profiles for professional networking
- The most common subindustry among top companies is Lottery and totalizer games
Gambling and betting activities Companies in Sweden Split into Subindustries
| Subindustry | Companies | Percentage |
|---|---|---|
| 92.000 Lottery and totalizer games | 224 | 100.0% |
The Gambling and betting activities industry in Sweden is dominated by Lottery and totalizer games, representing 100.0% of all companies.
Company Types in Gambling and betting activities in Sweden
Distribution of legal forms and corporate structures in Sweden:
- Limited Company (AB): 167 companies (74.6%)
- General Partnership: 21 companies (9.4%)
- Sole Proprietorship: 18 companies (8.0%)
- Non-profit Association: 7 companies (3.1%)
- Limited Partnership: 6 companies (2.7%)
- Public Limited Company: 2 companies (0.9%)
- Economic Cooperative: 1 companies (0.4%)
- Other Foundations or Funds: 1 companies (0.4%)
- Simple Partnership: 1 companies (0.4%)
Key Insights for Gambling and betting activities Companies in Sweden
The Gambling and betting activities sector in Sweden presents unique opportunities for sales professionals. With 224 companies operating across 1 specialized subindustries, this market offers diverse entry points for various products and services.
Key Insights;
Target audience
The dominant company form is Limited Company (AB) (74.6%), which typically indicates smaller, owner-operated businesses with faster decision cycles.
Market maturity
With 94.6% of companies having 1-10 employees, this is predominantly a market of small, specialized firms. Larger enterprises (100+ employees) represent only 2.7% of the market.
Specialization opportunity
The top three subindustries (Lottery and totalizer games) together account for a significant portion of the market, suggesting strong potential for industry-specific solutions.
Summary: How to Succeed in Selling to Gambling and betting activities Companies in Sweden
Success in the Sweden gambling and betting activities market requires understanding its unique characteristics. The market is characterized by a large base of small companies (94.6% with 1-10 employees) and a smaller segment of enterprise accounts (7 companies with €10M+ revenue).
For high-volume sales, focus on the 0-100k revenue segment where most companies operate. For high-value accounts, target the 7 companies with €10M+ revenue that can support enterprise-level engagements.
The gambling and betting activities sector is specialized – tailor your approach to specific subindustries like Lottery and totalizer games (224 companies) for better resonance with potential clients.
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Book a meetingFrequently Asked Questions
Nordic Lead Database provides comprehensive contact data for 224 companies in this sector, including decision-maker contacts, company information, and verified business details sourced from Swedish Companies Registration Office (Bolagsverket).
The gambling and betting activities industry in Sweden consists of 224 companies across 1 subindustries, with 7 companies generating over €10M in annual revenue.
The largest subindustry is 92.000 Lottery and totalizer games, with 224 companies (100.0% of the market).
The majority of companies (94.6%) have 1-10 employees. Only 1.3% have more than 200 employees.
Visit nordicleaddatabase.com to access our comprehensive B2B database with contact information, company details, and decision-maker contacts across all Nordic countries.