// THE NORDICS · INDUSTRY
Data updated 19 June 2026

Advertising & Market Research Companies Across Nordics

Companies
42,412
Market
the Nordics

The Advertising & Market Research sector in the Nordics comprises 42,412 companies across 10 sub-industries. Its largest sub-industry is Advertising agencies (27,264 companies), and the highest-revenue company is Omnicom Media Group AB. This page breaks the advertising and market research market down by sub-industry, company size and revenue, and lists the 50 largest companies in the Nordics by revenue. Data last updated 19 June 2026.

Drill into the individual advertising and market research markets: Finland, Denmark, Norway, Sweden.

Summary: key data points for Advertising & Market Research in the Nordics

  • Total companies: 42,412
  • Sub-industries: 10
  • Largest sub-industry: Advertising agencies — 27,264 companies (64.3% of the sector)
  • Second largest: Media mediation services — 10,384 companies
  • Third largest: Market and opinion surveys — 4,674 companies
  • Companies with reported revenue: 14,110
  • Companies with €10M+ revenue: 156
  • Companies with reported headcount: 14,124
  • Larger employers (100+ staff): 49

Advertising & Market Research in the Nordics by sub-industry

Sub-industryCompanies% of sector
Advertising agencies27,26464.3%
Media mediation services10,38424.5%
Market and opinion surveys4,67411.0%
Planlægning og design af reklamekampagner300.1%
Reklambyråverksamhet200.0%
Public relations og kommunikation140.0%
PR og kommunikasjonstjenester90.0%
PR och kommunikation80.0%
Övrig reklamverksamhet60.0%
Andre reklameaktiviteter30.0%

Company size — Advertising & Market Research in the Nordics

Based on the 14,124 advertising and market research companies in the Nordics with reported employee figures.

EmployeesCompanies% of reported
1–1013,15793.2%
11–498285.9%
50–99900.6%
100–199340.2%
200–499120.1%
500+30.0%

The sector is dominated by small firms — 93.2% of companies with reported headcount have 1–10 employees. At the other end, 49 companies employ 100+ people and represent the high-value enterprise accounts.

Revenue distribution — Advertising & Market Research in the Nordics

Based on the 14,110 advertising and market research companies in the Nordics with reported revenue.

Revenue bandCompanies% of reported
€0–100k6,51146.1%
€100k–200k2,93720.8%
€200k–500k2,23315.8%
€500k–1M9957.1%
€1M–10M1,2789.1%
€10M–100M1451.0%
€100M+110.1%

Top 50 Advertising & Market Research companies in the Nordics by revenue

Business IDCompanyWebsiteEmployeesRevenueSub-industry
5565862314Omnicom Media Group ABomnicommediagroup.se50–99€301.9MMedia mediation services
5562596733Dentsu Sweden ABdentsuaegisnetwork.com100–199€224.6MMedia mediation services
0107346-3Oy Dagmar Abdagmar.fi200–499€172.9MMedia mediation services
5566900782Schibsted Marketing Services ABschibsted.com100–199€144.8MMedia mediation services
5566079439Publicis Media Sweden AB100–199€117.2MAdvertising agencies
5566365671Scream Mediabyrå ABscream.se50–99€113.9MAdvertising agencies
5565502068WVMKR Sweden AB11–49€113.8MMedia mediation services
5566103429Vend Marketplaces ABvend.com200–499€111.4MMedia mediation services
5564262680Bauer Media Outdoor Sverige ABbauermediaoutdoor.com100–199€111.3MAdvertising agencies
5591952717Channel Factory Nordics ABchannelfactory.com50–99€107.7MMedia mediation services
992451645OMD ASomdistro.org50–99€106.4MMedia mediation services
2231452-9WPP Media Finland Oygroupm.fi50–99€95.9MMedia mediation services
0111876-4dentsu Finland Oydentsuaegisnetwork.com100–199€94.4MMedia mediation services
5565245213Mindshare Sweden Aktiebolagmindshare.se11–49€92.5MAdvertising agencies
986698388PHD ASphd.pages.ist.ac.at11–49€91.5MMedia mediation services
5563488872EssenceMediacom Sweden ABmediacom.com11–49€91.1MMedia mediation services
5562944461IPG Mediabrands ABipgmediabrands.com50–99€89.9MMedia mediation services
5567225064Adtraction ABadtraction.com—€85.4MMedia mediation services
934240871ESSENCEMEDIACOM NORWAY ASmediacom.no11–49€75.9MMedia mediation services
2049047-3OMD Finland Oyomd.fi50–99€64.1MMedia mediation services
5593318313NTM Media ABntm.se100–199€63.6MMedia mediation services
5566700273Havas Media ABhavasmedia.com11–49€58.5MAdvertising agencies
915054730TRY OPT AStaopt.no50–99€55.6MAdvertising agencies
5560474172Amplifi Investment Sweden ABposterscope.com1–10€54.7MAdvertising agencies
861869962MEDIABRANDS ASium.co.za11–49€50.5MMedia mediation services
990649537RE: MEDIA ASremedia.no11–49€50.3MMedia mediation services
977176875WAVEMAKER ASwavemakerimpact.com11–49€49.8MMedia mediation services
33971419VML MAP A/Snull200–499€48.9MAdvertising agencies
976227891BAUER MEDIA OUTDOOR NORGE AS11–49€48.6MAdvertising agencies
2516734-1ToinenPHD Oytoinen.fi11–49€45.6MMedia mediation services
991045449WPP MEDIA NORWAY AS50–99€43.5MMedia mediation services
5560670274SDR Svensk Direktreklam Aktiebolagsdr.se11–49€42.4MAdvertising agencies
982903777Mindshare Norway ASmindsharenorway.no11–49€41.8MMedia mediation services
5590984083Spike Up Media ABspikeup.com1–10€41.6MAdvertising agencies
0870477-4Bauer Media Outdoor Suomi Oyclearchannel.fi50–99€40.5MMedia mediation services
5561454181NORD DDB Stockholm ABnordddb.com100–199€37.2MAdvertising agencies
5564451846Eniro Sverige ABeniro.se100–199€37.1MMedia mediation services
5564279478Forsman & Bodenfors Aktiebolagforsman.co100–199€36.9MAdvertising agencies
0798131-5Suomen Suoramainonta Oysuoramainonta.fi500+€36.6MMedia mediation services
5567294664Tre Kronor Media ABtrekronormedia.se11–49€36.4MMedia mediation services
5569319550Hear Mediabyrå ABhear.se11–49€36.0MMedia mediation services
918747567Noa Connect ASnoaconnect.no11–49€35.9MMarket and opinion surveys
2068393-7Liwlig Finland Oytapaus.fi100–199€34.5MMedia mediation services
5565512661JCDecaux Sverige ABjcdecaux.se50–99€34.4MAdvertising agencies
980129942TRY AS100–199€33.9MAdvertising agencies
0201696-2JCDecaux Finland Oyjcdecaux.fi50–99€33.7MMedia mediation services
16702943KUNDE & CO. A/Skunde.com100–199€33.0MAdvertising agencies
5568820764ServiceNow Sweden ABservicenow.com50–99€32.7MAdvertising agencies
976555988JCDecaux Norge ASjcdecaux.no100–199€30.0MMedia mediation services
5564698248Malmixx Projekt AB500+€28.9MAdvertising agencies

How to sell to Advertising & Market Research companies in the Nordics

  • Micro-business heavy: 93.2% of firms with reported headcount have 1–10 staff — keep offers simple, fast to adopt, and priced for small teams.
  • Enterprise tier: 49 companies have 100+ employees — these are your high-ACV accounts that warrant named-account outbound.
  • Revenue concentration: 156 companies report €10M+ revenue and concentrate most of the sector's buying power.
  • Segment your list: the sector splits across 10 sub-industries led by Advertising agencies — target by sub-industry rather than the sector as a whole.
  • Reach the decision-makers: Nordic Lead Database provides verified emails and direct phone numbers for executives at the Nordics's advertising and market research companies.

Advertising & Market Research Companies Across Nordics across the Nordics

Compare the advertising & market research companies across nordics sector in the Nordics with the other Nordic markets.

Advertising & Market Research Companies Across Nordics in Finland
View Finland data →
Advertising & Market Research Companies Across Nordics in Denmark
View Denmark data →
Advertising & Market Research Companies Across Nordics in Norway
View Norway data →
Advertising & Market Research Companies Across Nordics in Sweden
View Sweden data →

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Frequently Asked Questions

How many advertising and market research companies are there in the Nordics?+
There are 42,412 advertising and market research companies in the Nordics, split across 10 sub-industries, the largest being Advertising agencies with 27,264 companies. Figures were last updated on 19 June 2026.
What are the largest advertising and market research companies in the Nordics?+
Ranked by revenue, the largest advertising and market research companies in the Nordics include Omnicom Media Group AB, Dentsu Sweden AB, Oy Dagmar Ab, Schibsted Marketing Services AB, Publicis Media Sweden AB. The full top 50 list with revenue, headcount and website is shown above.
How can I get contact data for decision-makers at advertising and market research companies in the Nordics?+
Nordic Lead Database provides verified emails, direct phone numbers and company data for decision-makers at the Nordics's 42,412 advertising and market research companies. Book a meeting and we'll provision access or build a custom export.

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