Travel agency, tour operator and other reservation service activities Companies in Sweden
The Travel agency, tour operator and other reservation service activities industry in Sweden comprises 2,490 companies across 3 subindustries.
What distinguishes this market is its diverse composition, with the three largest subindustries being Tourist office activities and destination companies, Tour operator activities, Travel agency business. Together, these segments represent the core of Sweden’s travel agency, tour operator and other reservation service activities sector.
How Do We Source This Data ?
The main data source is: Swedish Companies Registration Office (Bolagsverket). This is the local business register for Sweden. Outside of this, we combine public data that is scraped online.
Table of Content
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Book a meetingSummary and Key Data Points for Travel agency, tour operator and other reservation service activities Companies in Sweden
Total number of companies: 2,490
Number of subindustries: 3
Largest subindustry: 79.901 Tourist office activities and destination companies (1,046 companies, 42.0%)
Second largest: 79.120 Tour operator activities (946 companies)
Third largest: 79.110 Travel agency business (498 companies)
Most common company size: 1-10 employees (96.0% of companies)
Large companies (€10M+ revenue): 45 companies
Most common revenue range: 0-100k (67.3%)
Company Size Analysis of the Travel agency, tour operator and other reservation service activities Industry in Sweden by Employee Count
Detailed breakdown of company sizes by employee count in Sweden:
Companies
| Employee Range | Companies | Percentage |
|---|---|---|
| Over 500 | 0 | 0.0% |
| 200-500 | 6 | 0.2% |
| 100-200 | 5 | 0.2% |
| 50-99 | 8 | 0.3% |
| 11-49 | 81 | 3.3% |
| 1-10 | 2,390 | 96.0% |
| TOTAL | 2,490 | 100% |
Three Key Insights for Salespeople Targeting This Group
- Micro-business dominance: The vast majority (96.0%) of companies have 1-10 employees. Sales strategies should focus on simplified, cost-effective solutions suitable for small teams with limited IT resources.
- Enterprise opportunity: There are 11 companies with 100+ employees representing high-value accounts with larger budgets and more complex needs.
- Mid-market segment: The 89 companies in the 11-99 employee range often represent the best growth potential – established enough to invest, yet still agile in decision-making.
Revenue Distribution Breakdown of the Travel agency, tour operator and other reservation service activities Industry in Sweden
Revenue performance breakdown across all revenue bands in Sweden:
Companies
| Revenue Range | Companies | Percentage |
|---|---|---|
| Over 100M | 8 | 0.3% |
| 10M-100M | 37 | 1.5% |
| 1M-10M | 272 | 10.9% |
| 500k-1M | 142 | 5.7% |
| 200k-500k | 197 | 7.9% |
| 100k-200k | 157 | 6.3% |
| 0-100k | 1,677 | 67.3% |
| TOTAL | 2,490 | 100% |
Three Key Insights for Salespeople Targeting Companies by Revenue
- Entry-level market: 67.3% of companies have revenue under €100k, indicating a large base of startups, freelancers, and early-stage businesses. Focus on scalable, low-cost entry products.
- Growth segment: Companies in the €100k-€1M range (19.9%) represent businesses transitioning from startup to established operations – prime targets for growth-oriented solutions.
- Enterprise accounts: The 45 companies with €10M+ revenue represent high-value enterprise accounts worth prioritizing for strategic sales efforts and customized solutions.
Top 50 Travel agency, tour operator and other reservation service activities Companies in Sweden
See the top 50 biggest companies in the Travel agency, tour operator and other reservation service activities industry in Sweden by revenue.
Companies
| Business ID | Company Name | Website | Employees | Revenue | Subindustry |
|---|---|---|---|---|---|
| 5567216311 | AOB Travel AB | aobtravel.se | 11-49 | Over 100M | Travel agency business |
| 5565844684 | Etraveli Group AB | etraveli.com | 200-500 | Over 100M | Travel agency business |
| 5565381265 | Gotogate International AB | travelpartner.se | 1-10 | Over 100M | Travel agency business |
| 5592223027 | Ving SVE AB | ving.se | 100-200 | Over 100M | Tour operator activities |
| 5563061653 | DERTOUR Nordic AB | apollo.se | 200-500 | Over 100M | Tour operator activities |
| 5564600491 | RESECENTRUM I STOCKHOLM Aktieb | rcg.se | 11-49 | Over 100M | Travel agency business |
| 5562116615 | TUI Sverige AB | tui.se | 200-500 | Over 100M | Tour operator activities |
| 5592223019 | Nordic Leisure Travel Group AB | nordicleisuretravelgroup. | 200-500 | Over 100M | Tour operator activities |
| 5562525112 | RK Travel Group AB | rktravelgroup.se | 11-49 | 10M-100M | Tour operator activities |
| 5566494174 | Nazar Nordic AB | nazar.se | 11-49 | 10M-100M | Tour operator activities |
| 5565314829 | Koch & Ljungberg AB | koch-ljungberg.se | 1-10 | 10M-100M | Tour operator activities |
| 5564050267 | Hansen Event & Conference AB | hansen.se | 11-49 | 10M-100M | Tour operator activities |
| 5564587268 | Travel Design i Stockholm Akti | traveldesign.se | 1-10 | 10M-100M | Travel agency business |
| 5565291795 | Stena Line Travel Group AB | stenalinetravelgroup.com | 11-49 | 10M-100M | Travel agency business |
| 5567562839 | AN Travel AB | nojesresor.se | 11-49 | 10M-100M | Tour operator activities |
| 5562925122 | BCD Travel Sweden AB | bcdtravel.com | 100-200 | 10M-100M | Travel agency business |
| 5566143102 | Train Planet AB | trainplanet.com | 1-10 | 10M-100M | Travel agency business |
| 5564962214 | Gotland Promotion AB | destinationgotland.se | 1-10 | 10M-100M | Tour operator activities |
| 5562629716 | Egencia Sweden AB | egencia.se | 200-500 | 10M-100M | Travel agency business |
| 5564394210 | Travel Service i Göteborg Akti | travelservice.se | 11-49 | 10M-100M | Travel agency business |
| 5567549869 | Stricct Travel AB | stricct.se | 1-10 | 10M-100M | Travel agency business |
| 5563335958 | Jambo Tours Scandinavia Aktieb | jambotours.se | 11-49 | 10M-100M | Tour operator activities |
| 5561644260 | Reed & Mackay Sverige AB | resia.se | 50-99 | 10M-100M | Travel agency business |
| 5560514423 | GBT Sweden AB | amexglobalbusinesstravel. | 200-500 | 10M-100M | Travel agency business |
| 5565585519 | Leisure Support Services Swede | airtours.se | 11-49 | 10M-100M | Tour operator activities |
| 5562609759 | STS Alpresor AB | alpresor.se | 11-49 | 10M-100M | Tour operator activities |
| 5565356168 | Travel Beyond i Stockholm AB | travelbeyond.com | 11-49 | 10M-100M | Tour operator activities |
| 5564099025 | Svenska Resegruppen AB | travelstart.se | 50-99 | 10M-100M | Travel agency business |
| 5567476592 | Braathens Regional Airlines ( | hahnair.com | 1-10 | 10M-100M | Travel agency business |
| 5567718621 | Mixx Travel AB | mixxtravel.se | 1-10 | 10M-100M | Tour operator activities |
| 5564532827 | Golf Plaisir Resebyrå Aktiebol | golfplaisir.se | 11-49 | 10M-100M | Tour operator activities |
| 5566501739 | Way Sweden AB | travelteam.se | 11-49 | 10M-100M | Travel agency business |
| 5562531540 | Rolfs Flyg- & Bussresor Aktieb | rolfsbuss.se | 50-99 | 10M-100M | Tour operator activities |
| 5564012887 | Ticketmaster Sverige AB | ticketmaster.se | 11-49 | 10M-100M | Tourist office activities and |
| 5562865773 | Langley Travel AB | langley.eu | 11-49 | 10M-100M | Tour operator activities |
| 5564420718 | Select Travel Aktiebolag | select-travel.net | 1-10 | 10M-100M | Travel agency business |
| 5562602838 | Big Travel Sweden AB | bigtravel.se | 100-200 | 10M-100M | Travel agency business |
| 5560542747 | Lingmerths Group AB | lingmerths.se | 50-99 | 10M-100M | Travel agency business |
| 5566080833 | Hummingbird AB | hummingbird.se | 11-49 | 10M-100M | Tour operator activities |
| 5566049911 | Stureplans Affärsresebyrå AB | stureplans.se | 11-49 | 10M-100M | Travel agency business |
| 5569212219 | DrakTur AB | dradura.com | 1-10 | 10M-100M | Tourist office activities and |
| 5562339142 | Ticket Privatresor Aktiebolag | ticket.se | 100-200 | 10M-100M | Travel agency business |
| 5567073274 | Jorden Resor i Stockholm AB | jordenresor.se | 1-10 | 10M-100M | Travel agency business |
| 5593064206 | ranwei AB | ranweimoments.com | 1-10 | 10M-100M | Tour operator activities |
| 5566378468 | Världens Resor AB | varldensresor.se | 11-49 | 10M-100M | Travel agency business |
| 5562100593 | Tranås Resebyrå Aktiebolag | tranas-resebyra.se | 11-49 | 1M-10M | Travel agency business |
| 5566594593 | Lotus Travel AB | lotustravel.se | 1-10 | 1M-10M | Tour operator activities |
| 5568687429 | Sweden Universal AB | swedenuniversal.se | 1-10 | 1M-10M | Tour operator activities |
| 5563531325 | Fjällguiden i Kiruna Aktiebola | fjallguiden.se | 1-10 | 1M-10M | Tourist office activities and |
| 5592759632 | ConnectIn Sverige AB | connectsverige.se | 1-10 | 1M-10M | Travel agency business |
Insights of the Top 50 Travel agency, tour operator and other reservation service activities Companies in Sweden
- 0 of the top 50 companies have over 500 employees, indicating significant enterprise presence
- 50 companies (100%) have websites, providing direct contact opportunities
- 28 companies (56%) have LinkedIn profiles for professional networking
- The most common subindustry among top companies is Travel agency business
Travel agency, tour operator and other reservation service activities Companies in Sweden Split into Subindustries
| Subindustry | Companies | Percentage |
|---|---|---|
| 79.901 Tourist office activities and destination companies | 1,046 | 42.0% |
| 79.120 Tour operator activities | 946 | 38.0% |
| 79.110 Travel agency business | 498 | 20.0% |
The Travel agency, tour operator and other reservation service activities industry in Sweden is dominated by Tourist office activities and destination companies, representing 42.0% of all companies. Tour operator activities follows with 38.0% of companies.
Company Types in Travel agency, tour operator and other reservation service activities in Sweden
Distribution of legal forms and corporate structures in Sweden:
- Limited Company (AB): 1,699 companies (68.2%)
- Sole Proprietorship: 612 companies (24.6%)
- General Partnership: 94 companies (3.8%)
- Economic Cooperative: 26 companies (1.0%)
- Limited Partnership: 22 companies (0.9%)
- Non-profit Association: 13 companies (0.5%)
- Foreign Legal Entity: 11 companies (0.4%)
- Branch Office: 6 companies (0.2%)
- Other Foundations or Funds: 5 companies (0.2%)
- Simple Partnership: 1 companies (0.0%)
Key Insights for Travel agency, tour operator and other reservation service activities Companies in Sweden
The Travel agency, tour operator and other reservation service activities sector in Sweden presents unique opportunities for sales professionals. With 2,490 companies operating across 3 specialized subindustries, this market offers diverse entry points for various products and services.
Key Insights;
Target audience
The dominant company form is Limited Company (AB) (68.2%), which typically indicates smaller, owner-operated businesses with faster decision cycles.
Market maturity
With 96.0% of companies having 1-10 employees, this is predominantly a market of small, specialized firms. Larger enterprises (100+ employees) represent only 0.4% of the market.
Specialization opportunity
The top three subindustries (Tourist office activities and destination companies, Tour operator activities, Travel agency business) together account for a significant portion of the market, suggesting strong potential for industry-specific solutions.
Summary: How to Succeed in Selling to Travel agency, tour operator and other reservation service activities Companies in Sweden
Success in the Sweden travel agency, tour operator and other reservation service activities market requires understanding its unique characteristics. The market is characterized by a large base of small companies (96.0% with 1-10 employees) and a smaller segment of enterprise accounts (45 companies with €10M+ revenue).
For high-volume sales, focus on the 0-100k revenue segment where most companies operate. For high-value accounts, target the 45 companies with €10M+ revenue that can support enterprise-level engagements.
The travel agency, tour operator and other reservation service activities sector is specialized – tailor your approach to specific subindustries like Tourist office activities and destination companies (1,046 companies) for better resonance with potential clients.
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Book a meetingFrequently Asked Questions
Nordic Lead Database provides comprehensive contact data for 2,490 companies in this sector, including decision-maker contacts, company information, and verified business details sourced from Swedish Companies Registration Office (Bolagsverket).
The travel agency, tour operator and other reservation service activities industry in Sweden consists of 2,490 companies across 3 subindustries, with 45 companies generating over €10M in annual revenue.
The largest subindustry is 79.901 Tourist office activities and destination companies, with 1,046 companies (42.0% of the market).
The majority of companies (96.0%) have 1-10 employees. Only 0.2% have more than 200 employees.
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