Travel agency, tour operator and other reservation service activities Companies Across Nordics
The Travel agency, tour operator and other reservation service activities industry across the Nordic region comprises 14,097 companies across 6 subindustries, spanning Finland, Sweden, Denmark, and Norway.
What distinguishes this market is its diverse composition, with the three largest subindustries being Travel agency business, Tour operator activities, Experience. event and activity organizer activities. Together, these segments represent the core of the Nordic travel agency, tour operator and other reservation service activities sector.
How Do We Source This Data ?
PRH (Finland), Bolagsverket (Sweden), CVR (Denmark), Brønnøysund (Norway). Combined with public data scraped online.
Table of Content
Buy the Full Nordic Travel agency Companies Dataset
Full company insights, verified data, and CSV/Excel export.
Book a meetingSummary and Key Data Points for Travel agency, tour operator and other reservation service activities Companies in the Nordic Region
Total number of companies: 14,097
Number of subindustries: 6
Largest subindustry: 79.110 Travel agency business (4,598 companies, 32.6%)
Second largest: 79.120 Tour operator activities (2,922 companies)
Third largest: 79.903 Experience. event and activity organizer activities (2,826 companies)
Most common company size: 1-10 employees (96.9% of companies)
Large companies (€10M+ revenue): 90 companies
Most common revenue range: 0-100k (81.6%)
Country Breakdown for Travel agency, tour operator and other reservation service activities
Distribution of travel agency, tour operator and other reservation service activities companies across the Nordic countries:
Companies
| Country | Companies | % of Nordic | Large (€10M+) | % of Country Total |
|---|---|---|---|---|
| Finland | 3,554 | 25.2% | 21 | 0.49% |
| Sweden | 2,490 | 17.7% | 45 | 0.26% |
| Denmark | 1,522 | 10.8% | 6 | 0.17% |
| Norway | 6,531 | 46.3% | 18 | 0.66% |
| TOTAL | 14,097 | 100% | 90 | – |
Company Size Analysis of the Travel agency, tour operator and other reservation service activities Industry in the Nordic Region by Employee Count
Detailed breakdown of company sizes by employee count across all Nordic countries:
Companies
| Employee Range | Companies | Percentage |
|---|---|---|
| Over 500 | 0 | 0.0% |
| 200-500 | 6 | 0.0% |
| 100-200 | 17 | 0.1% |
| 50-99 | 35 | 0.2% |
| 11-49 | 380 | 2.7% |
| 1-10 | 13,659 | 96.9% |
| TOTAL | 14,097 | 100% |
Three Key Insights for Salespeople Targeting This Group
- Micro-business dominance: The vast majority (96.9%) of companies have 1-10 employees. Sales strategies should focus on simplified, cost-effective solutions suitable for small teams with limited IT resources.
- Enterprise opportunity: There are 23 companies with 100+ employees representing high-value accounts with larger budgets and more complex needs.
- Mid-market segment: The 415 companies in the 11-99 employee range often represent the best growth potential – established enough to invest, yet still agile in decision-making.
Revenue Distribution of Travel agency, tour operator and other reservation service activities Companies in the Nordic Region
Breakdown of companies by annual revenue across all Nordic countries:
Companies
| Revenue Range (EUR) | Companies | Percentage |
|---|---|---|
| Over 100M | 17 | 0.1% |
| 10M-100M | 73 | 0.5% |
| 1M-10M | 716 | 5.1% |
| 500k-1M | 480 | 3.4% |
| 200k-500k | 740 | 5.2% |
| 100k-200k | 574 | 4.1% |
| 0-100k | 11,497 | 81.6% |
| TOTAL | 14,097 | 100% |
Three Key Insights for Salespeople Targeting This Group
- High-value targets: 90 companies generate €10M+ in annual revenue, representing premium prospects with significant purchasing power.
- Growth segment: The 716 companies in the €1M-10M range are often scaling rapidly and actively investing in tools and services.
- Volume opportunity: The 0-100k segment (81.6% of companies) offers significant volume potential with appropriate pricing models.
Top 50 Travel agency, tour operator and other reservation service activities Companies in the Nordic Region
The following table lists the top 50 companies based on revenue tier, including their country:
Companies
| # | Company Name | Country | Website | Revenue | Employees |
|---|---|---|---|---|---|
| 1 | AOB Travel AB | Sweden | aobtravel.se | Over 100M | 11-49 |
| 2 | DERTOUR Nordic AB | Sweden | apollo.se | Over 100M | 200-500 |
| 3 | Der Touristik Nordic AB | Norway | apollo.no | Over 100M | 11-49 |
| 4 | EUROPEAN CRUISE SERVICE AS | Norway | europeancruise.no | Over 100M | 50-99 |
| 5 | Etraveli Group AB | Sweden | etraveli.com | Over 100M | 200-500 |
| 6 | FRAM TOURS AS | Norway | framtoursstlucia.com | Over 100M | 1-10 |
| 7 | Gotogate International AB | Sweden | travelpartner.se | Over 100M | 1-10 |
| 8 | Nordic Leisure Travel Group AB | Sweden | nordicleisuretravelgroup.com | Over 100M | 200-500 |
| 9 | Oy Aurinkomatkat – Suntours Ltd Ab | Finland | aurinkomatkat.fi | Over 100M | 100-200 |
| 10 | Oy SRG Finland Ab | Finland | travelstart.fi | Over 100M | 1-10 |
| 11 | Oy Tjäreborg Ab | Finland | tjareborg.fi | Over 100M | 11-49 |
| 12 | RESECENTRUM I STOCKHOLM Aktiebolag | Sweden | rcg.se | Over 100M | 11-49 |
| 13 | TUI Finland Oy Ab | Finland | tui.fi | Over 100M | 50-99 |
| 14 | TUI Sverige AB | Sweden | tui.se | Over 100M | 200-500 |
| 15 | Tui Norge AS | Norway | startour.no | Over 100M | 11-49 |
| 16 | Ving Norge AS | Norway | ving.no | Over 100M | 50-99 |
| 17 | Ving SVE AB | Sweden | ving.se | Over 100M | 100-200 |
| 18 | 50 DEGREES NORTH NORDIC AS | Norway | fiftydegreesnorth.com | 10M-100M | 11-49 |
| 19 | ALBATROS TRAVEL A/S | Denmark | albatros-travel.com | 10M-100M | 100-200 |
| 20 | AN Travel AB | Sweden | nojesresor.se | 10M-100M | 11-49 |
| 21 | Air Ticket AS | Norway | 10M-100M | 1-10 | |
| 22 | Aller Travel AS | Norway | allertravel.no | 10M-100M | 11-49 |
| 23 | Apukka Resort Oy | Finland | apukkaresort.fi | 10M-100M | 50-99 |
| 24 | BCD Travel Sweden AB | Sweden | bcdtravel.com | 10M-100M | 100-200 |
| 25 | Big Travel Sweden AB | Sweden | bigtravel.se | 10M-100M | 100-200 |
| 26 | Braathens Regional Airlines ( BRA ) AB | Sweden | hahnair.com | 10M-100M | 1-10 |
| 27 | Bravo Tours 1998 A/S | Denmark | bravotours.dk | 10M-100M | 100-200 |
| 28 | CWT Finland Oy | Finland | mycwt.com | 10M-100M | 100-200 |
| 29 | Dag Aasbø Travel AS | Norway | dagaasbo.no | 10M-100M | 11-49 |
| 30 | DrakTur AB | Sweden | dradura.com | 10M-100M | 1-10 |
| 31 | ESCAPE TRAVEL AS | Norway | escape.no | 10M-100M | 50-99 |
| 32 | ESCAPEAWAY AS | Norway | escapeaway.dk | 10M-100M | 11-49 |
| 33 | Egencia Sweden AB | Sweden | egencia.se | 10M-100M | 200-500 |
| 34 | Elämys Travel & Events Oy | Finland | elamysmatkat.com | 10M-100M | 11-49 |
| 35 | Fjord Tours AS | Norway | fjordtours.no | 10M-100M | 11-49 |
| 36 | GBT Finland Oy | Finland | amexglobalbusinesstravel.fi | 10M-100M | 100-200 |
| 37 | GBT Sweden AB | Sweden | amexglobalbusinesstravel.com | 10M-100M | 200-500 |
| 38 | Global Business Travel ApS | Denmark | amexglobalbusinesstravel.com | 10M-100M | 100-200 |
| 39 | Golf Plaisir Resebyrå Aktiebolag | Sweden | golfplaisir.se | 10M-100M | 11-49 |
| 40 | Gotland Promotion AB | Sweden | destinationgotland.se | 10M-100M | 1-10 |
| 41 | HAMAN TRAVEL AS | Norway | haman.no | 10M-100M | 11-49 |
| 42 | Hansen Event & Conference AB | Sweden | hansen.se | 10M-100M | 11-49 |
| 43 | Hummingbird AB | Sweden | hummingbird.se | 10M-100M | 11-49 |
| 44 | Jambo Tours Scandinavia Aktiebolag | Sweden | jambotours.se | 10M-100M | 11-49 |
| 45 | Jorden Resor i Stockholm AB | Sweden | jordenresor.se | 10M-100M | 1-10 |
| 46 | Koch & Ljungberg AB | Sweden | koch-ljungberg.se | 10M-100M | 1-10 |
| 47 | Langley Travel AB | Sweden | langley.eu | 10M-100M | 11-49 |
| 48 | Lapland Hotels & Safaris Services Oy | Finland | laplandsafaris.fi | 10M-100M | 1-10 |
| 49 | Lapland Safaris Oy | Finland | laplandsafaris.com | 10M-100M | 1-10 |
| 50 | Leisure Support Services Sweden AB | Sweden | airtours.se | 10M-100M | 11-49 |
Subindustries within Travel agency, tour operator and other reservation service activities in the Nordic Region
The Travel agency, tour operator and other reservation service activities industry in the Nordic region is divided into 6 distinct subindustries:
| Subindustry | Companies | Percentage |
|---|---|---|
| 79.110 Travel agency business | 4,598 | 32.6% |
| 79.120 Tour operator activities | 2,922 | 20.7% |
| 79.903 Experience. event and activity organizer activities | 2,826 | 20.0% |
| 79.902 Guides and tour guides | 2,429 | 17.2% |
| 79.901 Tourist office activities and destination companies | 1,251 | 8.9% |
| 79.909 Tourist-related services not mentioned elsewhere | 71 | 0.5% |
The Travel agency, tour operator and other reservation service activities industry in the Nordic region is dominated by Travel agency business, representing 32.6% of all companies. Tour operator activities follows with 20.7% of companies.
Types of Travel agency, tour operator and other reservation service activities Companies in the Nordic Region
Distribution of company legal forms across all Nordic countries:
| Company Type | Count | Percentage |
|---|---|---|
| Sole proprietorship | 2,844 | 20.2% |
| Limited Company | 1,843 | 13.1% |
| Limited Company (AB) | 1,699 | 12.1% |
| Sole Proprietor | 1,487 | 10.5% |
| Private limited company | 642 | 4.6% |
| Sole Proprietorship | 612 | 4.3% |
| Association/club/organisation | 198 | 1.4% |
| Limited Partnership | 164 | 1.2% |
| General Partnership | 155 | 1.1% |
| Stock company | 110 | 0.8% |
Key Insights for the Travel agency, tour operator and other reservation service activities Industry in the Nordic Region
Key Insights;
Market overview:
With 14,097 companies across four countries, this represents a substantial B2B opportunity in the Nordic travel agency, tour operator and other reservation service activities sector.
Geographic distribution:
Norway leads with 6,531 companies (46.3%), followed by Finland (25.2%), Sweden (17.7%), and Denmark (10.8%).
Target audience:
The dominant company form is Sole proprietorship (20.2%), which typically indicates smaller, owner-operated businesses with faster decision cycles.
Specialization opportunity
The top three subindustries (Travel agency business, Tour operator activities, Experience. event and activity organizer activities) together account for a significant portion of the market, suggesting strong potential for industry-specific solutions.
Summary: Selling Successfully to Travel agency, tour operator and other reservation service activities Companies in the Nordic Region
The Nordic travel agency, tour operator and other reservation service activities market offers diverse opportunities across four countries with distinct but complementary business cultures.
- Focus on scalable solutions that work for 1-10 employee companies while having upsell paths for larger enterprises.
- Target the 90 high-revenue companies (€10M+) for premium offerings and strategic partnerships.
- Consider country-specific approaches – each Nordic market has unique regulatory and business culture nuances.
- The travel agency, tour operator and other reservation service activities sector is specialized – tailor your approach to specific subindustries like Travel agency business (4,598 companies) for better resonance with potential clients.
Buy the Full Nordic Travel agency Companies Dataset
Full company insights, verified data, and CSV/Excel export.
Book a meetingFrequently Asked Questions about the Travel agency, tour operator and other reservation service activities Industry in the Nordic Region
There are 14,097 travel agency, tour operator and other reservation service activities companies across Finland, Sweden, Denmark, and Norway.
Norway has the most with 6,531 companies (46.3% of the Nordic total).
The largest subindustry is 79.110 Travel agency business, with 4,598 companies (32.6% of the market).
There are 90 companies with €10M+ annual revenue across all Nordic countries.
The most common company size is 1-10 employees, representing 96.9% of all companies in this industry across the Nordic region.